Google Merchant “Live” sync. updated to Shopping API

We have updated our integration with Google Merchant Center so that synchronization of prices and stock status now runs through Google's official Content API for Shopping.

What does this mean for you guys?

Location in Merchant Center: The updates will now appear as a secondary feed inside your Google Merchant Center.

Frequency: Sync runs unchanged once an hour, so your prices and stock sizes are always up to date on Google.