Instead of an AI chatbot in a separate window, the search field could then be upgraded to be able to the same, so that in the search box a user can type: “Find all deodorants without alcohol” or “Find all courses in week 7 or on Funen” or “Find all dishwasher safe products” or “Find products without additives” or “Find all drills with weldon shank”. Just tried a chatbot running on https://www.chatbase.co/ which responds well and is thinking why not embed corresponding AI functionality in the search box. Attached screen prints show “Find most silent vacuum cleaners” and the result is a good overview. The answer (search result) should be clickable product links, so that you get to the product when you click on the result, just like in a normal search.